In our world, we’d much rather have Community than Two and a Half Men, and I don’t mean that as a criticism of Two and a Half Men. It’s great for advertisers that want to use that show as a proxy to get to this big audience. But for us, we’re much more excited about Community because while it’s a smaller audience, it’s an audience that self-organizes online. They’ll not only tell their friends to go watch it, they’ll spend time convincing someone on a bus to watch it.

How Hulu’s Andy Forssell Will Spend $500 Million; Why ‘Community’ Trumps ‘Two and a Half Men’ (Q&A)

meganwest: And this is why I have a Hulu Plus subscription. 

And this is why I’ve spent the past year quietly experimenting with “social” tv projects at relatively small networks.

When the revolution comes, ‘Two and a Half Men’ will do just fine, but when the revolution comes, applying this stuff to fandoms I care about will be a lot more fun.

(via meganwest)

Source: hollywoodreporter.com

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    I add: Fuck yes....More everything.
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    I’ve spent the past year quietly experimenting with “social” tv projects at relatively small networks. When the...
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    #Andy Forssell should run NBC
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